The much anticipated annual World Travel Market, the leading global event for the travel industry, generating more than £2.8 billion of business contracts between attendees, opened it's doors to the media and invited guests in London at the London ExCel with a spectacular display of song, dance and plenty of glamour on the morning of the 6th of November. It's the key event for the world's travel and tourism industry, with practically the who's who of the industry coming together to discuss important issues, close important deals and reveal new product and service offerings in a world exclusive. Below are some exclusive snippets I gathered from the action-packed three-day event.
Here is what I had to say about the importance of attending the event:
BBC News anchor Aaron Haslehurst opened the event for the media with an overview of the year for the industry. He summarised that the industry is more optimistic in 2017/8 than last year with over £3 billion in business and is set to grow. He also revealed that Italy and Greece are actually enjoying the high growth of tourism despite Brexit happening, and this trend is set to continue. Photo Copyright Navjot Singh
Alex Cruz, the CEO of British Airways, gave an inspirational talk on his thoughts and strategy to make the national flag carrier a leading five-star airline while at the same time keep costs down. Despite being a tough year for the airline, Mr. Cruz is optimistic that 2018 will be a fruitful year for British Airways, and that cutting down on certain things, such as free in-flight food & beverages on European and Domestic routes is the correct thing to do because the majority of passengers would prefer that. Aviation experts predict that the introduction of paid services, such as in-flight Wi-Fi could also bring in extra income for airlines. Photo Copyright Navjot Singh
Cricket legends attend the WTM 2017
When the world comes to London!
China's economic growth will see a trend in the independent traveller- whereas before it used to be that group travel was popular in the country. Chinese visitors to the UK will also increase in the coming year. A particular reason is the awareness about global tourism generated in China via digital and social media platforms such as WeChat: Photo Copyright Navjot Singh
Slovenia, one of those countries that deserves more attention than they get. With great food, wine and spectacular views, this is a country that offers a lot for the tourist and is not that expensive either. Foodies delight, Slovenia will be a major hit list in 2018 according to industry experts. Photo Copyright Navjot Singh
THY Turkish Airlines had one of the biggest stands I have ever seen displayed by an airline. The award-winning airline has constantly been voted the best in Europe and offers more routes worldwide than any other airline...will they be the next Singapore Airlines? We shall see. Photo Copyright Navjot Singh
SAUDIA- Saudi Arabian Airlines unveiled new Business and First Class seats and products during the WTM 2017. They have ambitious plans to operate to over 200 routes by 2020 and maybe even plan more routes to London, a traditional destination for them, and to emerging markets such as India and China. Photo Copyright Navjot Singh
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