On March 6, Japan’s All Nippon Airways (ANA) revealed a special livery for its first new Airbus A380 aircraft. The livery was selected from over 2,000 submissions received in an open competition organised by the carrier. The winning design will be painted on the airline’s first new A380, which will be delivered in early 2019. ANA will operate the aircraft on its most popular leisure route, from Tokyo to Honolulu in Hawaii. The winning entry consists of a colourful design featuring the Hawaiian green sea turtle – a symbol of good luck and prosperity in Hawaii.
The flights between Japan and Hawaii represent a highly competitive market because around 1.5 million Japanese travel to Hawaii annually, with airlines enjoying consistently high load factors.
ANA parent company ANA Holdings placed its order for three A380s in January 2016 and will become the first Japanese airline to operate the type.
In relation to the introduction of the new aircraft, ANA is planning a number of future activities in Hawaii to protect the green sea turtle, known as the “Honu” in Hawaii and one that is listed by the International Union for Conservation of Nature (IUCN) as an endangered species.
Watch the official video, released by Airbus:
Japan’s All Nippon Airways (ANA)’s hunt for seven talented British chefs to take off on a unique trip to Japan to learn the secrets of the country’s legendary cuisine has taken another step forward. The chefs have now been whittled down to seven, and dubbed as ANA’s seven ‘Samurai Chefs.’ The talented chefs from the UK were whisked to Japan on for an immersive culinary tour, sponsored by ANA.
Hand-picked by a judging panel that included the world-renowned chef Hideki Maeda from Nobu and Yuki Gomi of Yuki’s Kitchen, the chefs were given the full Japanese culinary experience that included the showcasing of unique production methods behind popular local delicacies and visited some of the country’s most popular food markets, as well as renowned restaurants in Tokyo, Osaka, Toba and Kyoto.
As a result of the trip, the seven chefs created some spectacular results, including salmon donburi and popcorn-smoked dashi, to ponzu-infused calamari and zesty hibachi. Fighting off fierce competition, only one Samurai Chef will win the chance to collaborate with ANA’s own award-winning catering team to create a light meal for its Winter 2016 Business Class menu on the airlines London Heathrow–Tokyo Narita route (mostly flown using the Boeing 777 or the Boeing 787-8).
Here are the seven finalists:
Cured Hamachi, Cucumber & Lemon Verbena Donburi
Spencer Metzger, London
“My inspiration was for a donburi dish that’s light, fresh, full of acidity and one that is not served hot, as this is the common perception of in-flight food. I want ANA’s guests to be surprised with an exceptional meal. My dish can be prepared fresh and finished on board along with the side garnishes.”
Donburi N 7
Piero Leone, London
“A 7 day tour. 7 seas where fish swim and 7 heavenly virtues. 7 herbs and 7 Gods of Luck. All inspired my dish which focuses on good, fresh ingredients packed with flavour and natural umami. The calamari, scallops and prawns are just seared, with a touch of sesame oil and ponzu sauce. Lemon jelly and miso paste add flavour, alongside two rice chips: yuzu lemon and wakame seaweed.”
Seaweed & Hazelnut Dukka, Pickled Shitake & Beansprouts Donburi with Yuzu & Tamari dressing
Lizzy (Elizabeth) Stables, London
“As you can see, my dish has quite a few different recipes going on. All are very simple but with keeping in the theme of a vegan dish, I thought it was very important to still keep the balance of sweet, salty fresh and crunch.”
Charred Mackerel Donburi with Popcorn Smoked Dashi
Kelvin Tan, Ireland
“I want ANA’s guests to relive our trip to Tenpaku dried bonito factory, where we were shown wonderful hospitality alongside an unforgettable experience – the mellow smoky aroma, the heart- warming dashi, the simplicity of a delicious bowl of rice. My donburi is a twist on the classic Ochazuke (Tea & Rice).”
Seared Sesame & Herb Crusted Tuna with Chinese Cabbage Sticky Rice
Hamza Aidouni, London
“My dish is refreshing, simple and healthy without compromising flavour. I was inspired by Tsukiji fish market – the fresh flavour was wonderfully offset by the texture and flavour of sesame seed and herb. An obvious accompaniment to my dish was the Japanese staple of rice, coated in fresh cabbage. The tofu soya is an homage to the soya district.”
Donburi Dish of Ox Cheek in Miso, Cabbage, Soy, Ginger & Crispy Noodles
Craig Floate, Nottingham
“My dish is punchy and full of flavour, with a hint of spice to get the taste buds going. The melt in the mouth beef compliments the crunchy vegetables, finished off with fragrant fresh coriander. No salt or pepper is used in the dish, with tomatoes and miso aiding the natural umami.”
Poached Salmon Donburi, Pak Choi, Shiitake, Lotus Root & Fried Leeks (Served With Ginger Infused Pu Er Tea)
Cheung-On ‘Jason’ Shum , London
“My dish has five key ingredients from Japanese cuisine; salt, sugar, miso, vinegar and soy sauce. With dashi, the gently poached salmon stays beautifully moist yet not too oily. Shiitake mushrooms and nori with the salmon achieves additional umami. The lotus root crisps provide a change in texture and is all lifted by the acidity and slight sweetness of the pickled ginger.”
The Cast Of “Star Wars: The Force Awakens” On ANA Charter Flight From Los Angeles To The London Premiere
Japan’s largest airline, All Nippon Airways (ANA), proudly shuttled the whole cast and crew of the latest Star Wars movie, Star Wars: The Force Awakens, from the World Premiere in Los Angeles (namely Hollywood) to the London Premiere in its custom R2-D2™ ANA JET, a Boeing 787-9.
Starting at the Premiere on Monday 14th December, ANA laid out a large scale model of their 777 Star Wars Jet which was signed by the stars of the franchise. The scale model was modelled after the BB-8™ ANA JET took to the red carpet. The jet is another aircraft decorated with special livery featuring BB-8, the new Star Wars droid introduced in the film. The jet is a Boeing 777-300ER and is scheduled to begin its service on international routes from March 2016, principally between North America and Japan.
“ANA is proud to be part of the global celebration for Star Wars: The Force Awakens,” said Osamu Shinobe, President and CEO of ANA. “As we fly passengers to Japan and across the world, we aim to provide our guests with the magic and joy that these films spark.
As the first aircraft to be decorated with Star Wars livery, there was no question that the R2-D2 ANA Jet was chosen to fly between the U.S. and U.K. premieres of Star Wars: The Force Awakens.”
Following the World Premiere of Lucasfilm’s Star Wars: The Force Awakens in Hollywood, the film’s stars including Harrison Ford and newcomers Daisy Ridley and John Boyega (both proud Londoners!), the director of The Force Awakens J.J. Abrams, and producer and Lucasfilm president Kathleen Kennedy, flew on the chartered flight from Los Angeles to London. The flight number of the trip was NH 1977, in honor of the first Star Wars film release in 1977, and the callsign of the flight was "All Nippon 1977 heavy".
The R2-D2 ANA Jet is the first ever aircraft in the world to feature a Star Wars character on its exterior and is a product of an agreement between ANA and The Walt Disney Company (Japan) Ltd. First unveiled at the Star Wars Celebration in Anaheim, Calif., earlier this year, the R2-D2™ ANA JET, a Boeing 787-9, started its regular flight in October and now flies to various destinations, including Europe, Asia, China and the U.S.
Video: "Star Wars: The Force Awakens" The World Premiere
About Airline PR
This is a special section on Airline Branding, and Airline Public Relations written by me on all the flights I have been fortunate enough to have been on. These are not records taken from somewhere else, but are actual flights I have been on. Most of the flight trips are officially sponsored by the airline companies in order to promote their certain routes, and aircraft. Airline promotion and PR related work in the aviation industry is one of my expertise.
Watch exclusive videos below taken in the cockpit of a Boeing 777-300ER in-flight over Chinese Airspace.
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B777-300ER Cockpit Video 1
B777-300ER Cockpit Video 2
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